📘 Case Study: $157,311 in 20 Days From a List With Just 10% Opens Using Just Email & a Google Doc.
And English Is His SECOND Language...
I’ve featured a lot of my own wins here.
But we’re entering into a new era because I’m going to be featuring other peoples wins too.
Like David Botella who is from Spain…
He doesn’t have a background in sales.
Or marketing.
Or massive online success.
Matter of fact?
David is a former classically trained professional clarinet player
Oh, and English is his 2nd language.
But rather than steel his thunder?
I’m going to let him share with you his most recent campaign win.
David Botella Case Study (In His Own Words):
I just wrapped a new campaign...
…and it turned out to be the biggest one I’ve ever run.
It was for a long-term partner.
Actually the same partner I had my first big win with exactly one year ago.
This was the 4th edition of the same program we’ve been selling.
But this time…it hit different.
Here’s what happened:
🔥 63 sales from just 341 hand raisers.
👉 Only 250 people even saw the T3 (aka Google doc with the offer).
💥 $157,311 in total revenue
💰 $75,217 in cash collected.
🤯 20 of those sales came in the last 2 days alone!
The good news?
You don’t need a massive audience to get this kind of result.
Just the right offer that solves a real problem for that audience and an engaged list.
When I started working with this partner in 2024?
His YouTube channel had 23k subscribers.
Today? 27k.
His email list? Just 15,000 people.
With an average open rate of 10%...
(Yes, we’re working on fixing that now with an email deliverability expert… imagine what happens when we double or triple those numbers? 👀)
So why did this campaign perform at this level?
Two reasons:
👉 1. I know this market inside and out 🎯
After four editions of this program, I’ve gone deep into what these people want.
I’ve read their replies.
I’ve seen their objections.
I’ve watched them buy.
And with that insight, I tweaked the T3 (Google doc), dialed in the messaging, and spoke directly to the real desires behind the surface-level questions.
👉 2. We had real results and proof 📈
My partners program works.
People are getting real transformations.
So this time, I stacked the T1s (emails) with lots of case studies from past clients.
That alone made people lean in.
In fact, some people who joined in previous editions…
Signed up again!
Of course, we had a special offer for them (and they didn’t need any convincing.)
But if you had told me in 2023, when I was just starting out, that this would be possible?
I wouldn’t have believed you.
Let me rewind for a second.
📉 Summer 2023.
I got my first deal under my belt.
I thought it was going to hit.
I pushed hard.
Built the campaign.
Sent the emails.
Gave it everything.
And it tanked.
❌ 0 sales.
After that? A few more campaigns.
Still NO wins.
I felt stuck, frustrated, and honestly… a little lost.
I tried different strategies.
I tried harder.
I tested things that might work.
Then a couple of small wins came in, $12k here. $20k there.
Just enough to keep going.
Then I found Tony Teegarden and The Meaningful Man on Substack.
And things started to click.
Before that, it all felt like a puzzle where the pieces didn’t fit.
Like I was missing something invisible.
Suddenly, I realized it wasn’t about being clever.
It was about going DEEPER.
Deeper into the market.
Deeper into real conversations.
Deeper into what makes people say YES.
Exactly one year ago, I hit my first big win:
💥$130,000 in 11 days from a campaign I ran off a cold email to someone I didn’t even know.
It changed everything for me.
Not just financially...
Personally.
Professionally.
Mentally.
As a Spanish guy, doing coffee dates with partners in English used to scare the hell out of me.
But as a former professional clarinet player, I knew (just like music) if I wanted to improve, I had to lean into the discomfort.
So I booked more coffee dates with partners.
Pushed myself to fail faster.
And as a result, I'm learning quicker.
And that’s what I want to leave you with:
If your last campaign bombed…
If you’re finding it difficult to get on coffee dates or find partners...
If you’re scared to get on a call…
If you don’t see progress…
Good.
You’re exactly where you need to be.
Just keep flipping the coin.
And remember: You’re not alone.
There’s a solid group of people here ready to help (Inside The Meaningful Man Skool Community).
Keep showing up.
Keep listening.
Keep testing.
Because one solid deal, JUST ONE, can flip everything.
It did for me.
From zero to $750k+ generated with partners in the last 12 months.
My next goal is to start hitting those mid 6 and 7-figure campaigns.
Thank you Tony for showing us what’s possible.
You’re making the path easier for those of us coming up behind you.
Keep flipping the coin,
David (Botella)
Now, David knows how this works.
Running a campaign is just the start of the fun…
…and unending revenue streams that don’t require all your time & energy.
Unlike chasing clients month after month…
David has been going DEEP with his partner and adding loads of new revenue streams over the past year.
While his partner does all the service delivery.
And without wearing himself thin.
Interested in partnering with David?
===> https://newprofitstream.com/
In your corner,
~ Tony
Big thanks, Tony! 🙌
That's an incredible case study! David is a great example that this does work.